Assignment: Sub plan: Kodak vs. Fujifilm

IB BUSINESS & MGMT HL A 2024
2024-08-16T18:51:10Z

Due:

DO NOT COMPLETE THIS ASSIGNMENT UNLESS INSTRUCTED BY A TEACHER

1. 10 minutes: Read Kodak Vs Fujifilm_ The Truth Behind Their Success And Failure _ Leaderonomics.pdf

2 Research additional sources about these companies to get a clearer picture of the case study.

3. Think about the following questions:

Why did Fujifilm grow their business while Kodak failed?

What strategic advantages did Fuljifilm have going into the digital photo revolution?

Were Fujifilm executives better/smarter/more prepared than Kodak's?

4. Write one to two paragraphs addressing the Kodak and/or Fujifilm case study in relation to one of the topics we have learned so far in class. Be sure to frame your discussion in relation to creativity, ethics, sustainability, and/or change.

DO NOT COMPLETE THIS ASSIGNMENT UNLESS INSTRUCTED BY A TEACHER

1. 10 minutes: Read Kodak Vs Fujifilm_ The Truth Behind Their Success And Failure _ Leaderonomics.pdf

2 Research additional sources about these companies to get a clearer picture of the case study.

3. Think about the following questions:

Why did Fujifilm grow their business while Kodak failed?

What strategic advantages did Fuljifilm have going into the digital photo revolution?

Were Fujifilm executives better/smarter/more prepared than Kodak's?

4. Write one to two paragraphs addressing the Kodak and/or Fujifilm case study in relation to one of the topics we have learned so far in class. Be sure to frame your discussion in relation to creativity, ethics, sustainability, and/or change.